Dior & Jordan Brand Unveil Long-Awaited Sneaker Collab

Celebrating their first show in the US, Dior in person of his designer Kim Jones, announced his first collaboration with Nike for a very unique and highly unprecedented collaboration.

This Dior x Air Jordan 1 features a White and Grey upper with “Air Dior” branding on the tongues and above the Wings logo. An all-over printed Swoosh logo on the sides atop a co-branded icy translucent outsole with a Silver Jumpman and “Air Dior” Wings hangtag completes the design.

“I love mixing together different worlds, different ideas — and Jordan Brand and Maison Dior are both emblematic of absolute excellence in their fields,” says Jones. “To bring them together in this special collaboration is to propose something exciting and truly new.”

“Every collaboration we do starts from a genuine connection and desire to expand the dimensions of each brand through creativity and design innovation,” says Martin Lotti, Jordan Brand VP of Design. “Our partnership with Maison Dior will offer a new look into the style of basketball and blend high-end streetwear with luxury fashion. We will pay homage to both brands’ rich iconography and draw inspiration from our heritage.”

The limited-edition Air Jordan I High OG Dior sneaker will be available globally in April 2020 in select Dior stores.

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